10 Reasons to Innovate in Botswana

• Younger generations like Millennials and Generation Z are going to be the biggest consumers in the market in next 5-10 years
• Innovative workplaces attract the best and brightest talent.
• A majority of insurers (65%) have focused on innovation for 5 years or less.
• 80% of all crowdsourcing is done by small business and start-ups.
• The amount of stored data doubles every 24 months.
• Wearable devices have grown 200% every month since 2012.
• It is six to seven times more expensive to acquire new customers than it is to keep existing ones.
• Over 40% of the companies at the top of the Fortune 500 list in 2000 were not on the list in 2010.
• Just 10 percent of cars were connected to the internet in 2012, but by 2020 it is estimated that 90 percent will be.
• Internet of Things (IoT) technology has the potential to add $10 to $15 trillion to global GDP over the next 20 years.